¡Súmate a la era de la transformación digital en el sector del marketing!

¿Por qué confiar en Stratebi?

  • Plataforma Business Intelligence - Big Data Analytics
  • Analytics - Análisis en tiempo real aplicado al marketing
  • Open Source Software: Coste 0 por licencia
  • Cuadros de Mando altamente personalizados
  • Soluciones de Negocio Open Source: CRM, ALFRESCO, PENTAHO...
  • Dashboards de targets, reputación online, objetivos...
  • Mejora la optimización de recursos, presupuestos...
  • Estrategias de Marketing - Intelligence
  • Automatiza: emails, alertas, report bursting...
  • Obtén grandes volúmenes de datos: RRSS, webs, logs...
STCard
STPivot
STDashboard
STReport

¡No te conformes con los gráficos tradicionales!
¡Con Stratebi el límite es tu imaginación!

¡MÁS DE 150 KPIS A TU ALCANCE!

MARKETING KPIS

% Clientes Influidos por Mk
% Clientes Originados por Mk
Tiempo de Amortización del CAC
Valor del Cliente respecto del CAC
Coste Adquisición Clientes (CAC)
Brand Credibility
VER MÁS KPIS

MK ONLINE KPIS

CPL (Cost Per Lead)
CTR (Click Through Ratio)
CPM (Cost per Mille)
Cost per Converted lead
ROMI (Return on MK)
Returning Visit Metric
VER MÁS KPIS

SEO KPIS

Keyword Opportunity
Landing Page Optimizing
Link Building Metrics
SEO Visibility
Keyword Click-Through Rate
SEO Keyword Ranking
VER MÁS KPIS

SOCIAL MEDIA KPIS

Twitter Engagement Metrics
Key Social Metrics
Facebook Ads Impressions
Twitter Followers Metric
Followers Growth KPI
Instagram Engagement
VER MÁS KPIS

USERS/COSTUMERS KPIS

CPA (Coste por acción)
CPC (Coste por clic)
CPI (Coste por instalación)
Gasto Medio por Usuario / Cliente
Sensibilidad al Precio
CAC (Coste de Adquisición de Clientes)
VER MÁS KPIS

WEB KPIS

Sesiones
Número de páginas Vistas
Páginas/Sesión
% Nuevas Sesiones
Usuarios Únicos
Visitas desde dispositivos móviles
VER MÁS KPIS

MARKETING KPIS

Consumer Awareness
MER (Marketing Budget Ratio)
Audience Reach
Advertising of Events Participated
Advertising of People Bougth Products
%Viewership of Advertisements
% of New Revenue
% of People Remembering Message
% of People Understanding Message
Contact Rate
Gross Rating Point
Sales Lead Value Ratio
Visits
New Customer/User
Target Rating Point
Audiencia Share
Brand Awareness
% Brand Knowledge
% of Brand Strength Level
% Separaciones/Divorcios
Consumer Awareness
% Response Rate
Transaction Value of Brand
Promotional Costs
Actual Cost vs Budget
Customer Loyalty
% Of New Customer

MK ONLINE KPIS

Website Traffic Lead Ratio
Online Conversions Metric
New Customer on First Visit Ratio
Depts. Using IT Systems
Orders per Customer / Year
Session Think Time
Unique Authenticated Visitors
Visitors Regency
% of New Customer
% of Canceled Checkout
% Page Exit Rate
Cart Conversion Rate
% Opt Out
Value of the Average Order
Conversation to Appointment Ratio
% Conversation
Users / Gender
Time to Load Website
% Spam Report
% Forward Email to a Friend
eCPM (Effective Cost per Mile)

SEO KPIS

Organic Search Traffic
Domain Authority
% Share of Voice
Average of New Blog Entries
Average of Trackbacks
Average of Comments
Average of Visitors per Blog Post
Frequency of Blog Posts
Average of Word Counts of Comments
Average of Word Count / Blog Post
Sales per Channel
Heavy User Share
Index to Crawl Ratios
% Visits from all Channels
% of Direct URL Access
% of Google Backlinks
% of Google Deeplinks
% of Times Shows a 404 Page
Visitors as a % of Total Hits
Ratios of Posts to Comment to Post
Quality and Speed of Issue Resolution

SOCIAL MEDIA KPIS

Social Sentiment
% Social Events
% Good Relationship / Users
% Users Claims
% of Rapid Response
Brand Image Index
Mistery Shopper Rating
Respond in (<30 minutes)
Succesful Visits
Visits made -% to Peers
Lag Time between Interaction
Life Cycles of a User
% of Meetings
% of Recognition Certificates
Tiempo Medio Respuesta RRSS
Total Fans Lost
Mistery Shopper Index
Total Fans by RRSS

USERS/COSTUMERS KPIS

CTR (Click Through Rate)
% Dormancy Rate
Total Cost Customer Acquisition
Total Cost / Customer in Community
% of Customer Back
% Satisfaction e-Services
% Brand Awareness
% Brand Consideration
% Brand Credibility
% Consumer Retention Commercial Messages
Transaction Value of Brand
% Users Coupon Conversion
% Preferred Customers with Messages
Contact Rate
% of People Bough Products
% Use of Intranet
% Targeted Audience that is Exposed
% Documentation Customer Feedback

WEB/TECHNOLOGY KPIS

Mapa de calor de los usuarios
Tasa y rango de la acción final
Possibilities Identified to Make
Possibilities Identified to Sell
Documents Accessible Through Search Engine
Documents Digitally Arhived
Unnecesary Data Duplicates
Use of Groupware
Analysis / Simulation
CAD Workstation Ratio
Technical Rating of a Product
Software Problem Reports
KSLOC
Double Costumers in de Master Data
Q Score
SPR
Team Members with Full Access
Uniques Sessions
Cope
Fermax
Frigo
Globalia

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